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The Chevrolet Trax is one of three Chevrolet minicar global concepts that General Motors will unveil at the New York International Auto Show on April 4. Designed to appeal to young car buyers in urban markets, these concepts will prove that art needn’t take a back seat just because the canvas is small. The highly creative concepts drive the energy, diversity and excitement of urban life into cars that deliver good-looking fun, fuel economy and value.

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To celebrate the success of Corvette in sports car racing, and in particular the prestigious Le Mans 24-Hour event, a limited run of just 250 ‘Victory Edition’ Corvette Coupes is being produced. Since Corvette Racing made its debut in 1999, the team has won more than 50 races, including five class wins at the 24 Hours of Le Mans between 2001 and 2006. The Corvette Victory Edition is priced at £51,285.

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From a sleek, electrically powered concept vehicle that makes trips to the gas station a rarity to one of America’s favorite muscle cars, design and technology dominate the General Motors exhibit at the 2007 Washington Auto Show, which opens to the public January 24. Two Chevrolets make their East Coast debut: the Volt concept and 2008 Malibu. Cadillac features a concept SRX by fashion designer Dana Buchman, and Chevrolet highlights the Camaro coupe concept that foreshadows a production model. Also on the Chevy stand is the hydrogen fuel-cell Equinox SUV that soon will become part of a test fleet in Washington D.C., New York and California.

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The Chevrolet Volt concept sedan, powered by the E-flex System - GM’s next-generation electric propulsion system - and sporting an aggressive, athletic design, could nearly eliminate trips to the gas station. The Chevrolet Volt is a battery-powered, four-passenger electric vehicle that uses a gas engine to create additional electricity to extend its range. The Volt draws from GM’s previous experience in starting the modern electric vehicle market when it launched the EV1 in 1996, according to GM Vice Chairman Robert A. Lutz.

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The Chevrolet Camaro concept was the celebrated star of the American 2006 auto show season. Now, at the beginning of the 2007 auto show season, there is a new star rising: The Chevrolet Camaro convertible concept. It will be unveiled on the eve of the North American International Auto Show at GM Style, an exclusive, fashion-splashed event combining celebrities, couture and automobiles. Chevrolet already has announced production plans for the Camaro, which will go on sale in the US in 2009. A production convertible model will be added later that year.

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Chevrolet announced the HHR Premiere Edition, which features a special Cappuccino Frost Metallic exterior color and a special Ebony/Gray two-tone interior. Only 4,000 HHR Premiere Editions will be built.

The HHR Premiere Edition begins production early in the first quarter of 2007; it is based on the popular HHR 2LT. The Premiere Edition package is priced at $995 MSRP and includes the following features:

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Today, Motor Trend magazine bestowed its prestigious “Truck of the Year” award on the all-new 2007 Chevy Silverado. “We feel the new Silverado represents the best of the best in the competitive pickup truck segment,” said Ed Peper, Chevrolet general manager. “Years of work have gone into every element of this vehicle. It’s great to receive this recognition from such a respected publication. It provides great reinforcement and encouragement for our entire Chevy team, and our employees from our design studios to engineering centers, and assembly plants to dealerships - this is a great win.” This is the third time since 1999 the Silverado has received this coveted award, making it the only three-time winner in the 18-year history of the award.

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Chevrolet today released an advance image of the exterior of the all-new 2008 Malibu, which will be unveiled at the North American International Auto Show in Detroit in January and will arrive at Chevrolet dealerships later in 2007. The photo was released in conjunction with the announcement of a $208 million investment in the Fairfax, Kansas Assembly plant to prepare for production of the car. The image reveals a partial shot of the front of the car featuring a dual-port grille, which is described as representing the “new face of Chevrolet.”

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Chevrolet announced the new 2008 Equinox Sport, a performance-oriented variant of the popular compact SUV. It has an aggressive stance and a sporting nature, thanks to a lowered suspension, bold 18-inch wheels, a powerful, 263-horsepower (196 kW) DOHC engine – backed up with a six-speed automatic transmission with manual tap up/tap down control – a tuned exhaust and unique exterior appointments. Details such as body color fascias and the elimination of the roof rack contribute to the sleek design, making the Equinox Sport an uncompromising performance vehicle.

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Chevrolet announced today that pricing for the new, segment-exclusive HHR Panel will begin at $16,750 (including destination) for a well-equipped LS model. Orders for the HHR Panel will begin in early January.

“Priced at only $200 more than an HHR passenger model, the HHR Panel demonstrates tremendous value to business customers,” said Ed Peper, Chevrolet general manager. “The HHR Panel is a model unlike anything else in the segment, offering commercial customers and expressive enthusiasts a bold, functional and different vehicle – and one that delivers more than 30 mpg on the highway.”

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